On the planet of bikes, and significantly World Tour confirmed street bikes, the phrases quickest and most cost-effective are hardly ever heard in the identical sentence.
However the bike model I’ve right here earlier than me is perhaps about to vary issues ceaselessly. I’m, after all, speaking about Van Rysel.
Solid your minds again to the tip of 2023 when French professional crew AG2R made a splash within the biking press, saying it will be partnering with Decathlon for 2024.
On the identical time, it additionally introduced that the crew could be driving premium bikes by Decathlon’s biking model, Van Rysel.
Now, this had some folks scratching their heads, as absolutely a extra budget-oriented retailer like Decathlon wouldn’t be capable of match the likes of Pinarello and Colnago when it got here to out-and-out efficiency within the World Tour.
Properly, if the 2024 street season is something to go by then it seems to be like Van Rysel and Decathlon have carried out simply that.
On the time of writing, the AG2R crew has piloted their flagship Van Rysel RCRs to 26 victories on the highest degree.
However maybe essentially the most putting factor is that you may go into a store and purchase the very same bike as the professionals for simply £9000.
In fact, £9000 is way from low-cost, however when you think about that Colnago and Pinarello’s World Tour race bikes price effectively north of £10,000, the RCR begins to look much more aggressive on value.
And cyclists purchased into the hype, with the primary batch of high spec Van Rysel RCRs promoting out inside minutes once they went on sale within the UK.
So it looks like aggressive pricing and high-end efficiency may be supplied on the identical time. However what might this imply for the bike business as an entire? Properly, you’ll have to observe to the tip of the video to seek out out.
Earlier than that, I’m going to inform you just a little extra about Van Rysel and why they’re inflicting such a stir.
Who’re Van Rysel?
At this stage you could be questioning what Van Rysel is and the place it originated from.
Properly, Van Rysel, which by the way interprets to ‘made in Flanders’, emerged in 2019 and is Decathlon’s premium bike model.
And whereas Van Rysel has solely been within the World Tour since 2024, Decathlon has an extended historical past of constructing bikes for skilled groups resembling Cofidis and AG2R Prévoyance within the early 2000s.
It’s value mentioning that Van Rysels aren’t simply rebranded from different Decathlon fashions, they’re an entire new line, with a devoted crew of engineers striving to make the most effective efficiency bikes attainable.
Why do you have to be enthusiastic about Van Rysel?
That advertising and marketing communicate is all effectively and good, however why ought to we be enthusiastic about Van Rysel bikes? For me, I believe there are 4 key causes.
Primary. It’s simply nice to see a comparatively new model on the scene that isn’t afraid to shake issues up and put their cash the place their mouth is.
Sponsoring a World Tour crew isn’t low-cost and it’s an enormous danger for any new model, so to see the Decathlon AG2R groups doing so effectively aboard Van Rysel bikes, effectively, it could solely put a smile in your face.
Quantity two. And also you’re going to be listening to this lots all through the video, it’s received to be the worth. As everyone knows by now, bikes are severely costly these days, and that isn’t going to vary anytime quickly.
The truth that Van Rysel is making an attempt to supply one thing at a extra aggressive value can solely be a great factor.
Quantity three. They’re in it for the lengthy haul. Decathlon and Van Rysel have dedicated to a 5 12 months partnership with AG2R, so I am fairly certain this gained’t be a flash within the pan factor.
Manufacturers making long run commitments is nice for the likes of you and me, because the tech that the professionals get finally trickles all the way down to the bikes we get to purchase within the outlets.
And quantity 4. The model has teamed up with some attention-grabbing companions, together with the likes of Swiss Aspect, Deda Elementi and French aerospace analysis laboratory ONERA.
ONERA is predicated not far away from Van Rysel’s headquarters in Lille, so I can think about having such a tremendous facility close by will imply Van Rysel are in the most effective place to make good on their declare of constructing the quickest and most cost-effective bikes attainable.
Who ought to contemplate a Van Rysel bike?
By way of who I believe ought to contemplate shopping for a Van Rysel bike, effectively, on this video I’m driving the mid-range Van Rysel RCR, which options SRAM’s Drive AXS groupset geared up with an influence meter.
That is precisely the identical body form and geometry as raced by the professionals, albeit with a touch heavier carbon layup. We’re speaking solely a couple of 40g distinction, which is hardly noticeable.
Van Rysel says the RCR is in its ‘light-weight aero’ class of bikes, coming in at £5,000 right here within the UK.
With this in thoughts I believe a motorcycle like this might be preferrred for the beginner racer, eager sportive rider, or somebody who simply likes to go quick and doesn’t wish to break the financial institution.
It additionally options Zipp wheels and a few fairly tasty Michelin Energy Cup tyres, so that you wouldn’t want any upgrades for some time.
There are totally different fashions for those who’re seeking to spend lower than 5 grand, and as I’ve already talked about there’s the all singing, all dancing professional reproduction if you wish to spend extra.
All this to say, for those who’re searching for a performance-focussed bike that is able to journey or race straight out of the store, then Van Rysel ought to have one thing to fit your finances.
How do you purchase Van Rysel merchandise?
At this stage you could be questioning, how do I truly exit and purchase Van Rysel merchandise? As you’d anticipate, you’ll be able to go over to the Decathlon web site to seek out the bike I’m driving as we speak together with different merchandise from the Van Rysel vary.
It’s obtainable in a variety of sizes and you may then prepare for it to be delivered to your closest Decathlon retailer the place you’ll be able to go and choose it up.
Or, for those who’re after a extra bespoke retail expertise then you’ll be able to head to Van Rysel’s personal idea retailer in London, the place you’ll be able to entry companies like bike suits and acquire fingers on expertise with their full product vary.
What does Van Rysel’s presence out there imply for your complete biking business?
Lastly, let’s get on to what Van Rysel’s presence out there means for the biking business and also you, the viewers.
As we’re at such an early stage within the model’s improvement, I can solely speculate for now, and issues could change, however… listed here are my takeaways.
Primary. The truth that we now have a World Tour crew racing and profitable on what are perceived to be extra inexpensive bikes can solely be a great factor.
We’re usually bought the concept the costliest product is the most effective, so it’s refreshing to know you should purchase the identical efficiency at a extra aggressive value.
On the time of writing, AG2R Decathlon was ranked sixth out of 21 World Tour groups, so I’d wager that any considerations the riders had about racing bikes from Decathlon have lengthy disappeared.
Quantity two. Sooner or later, we might even see extra manufacturers main with the affordability of their high spec street bikes, quite than their efficiency.
Van Rysel created fairly the thrill when it launched ‘the world’s most cost-effective World Tour bike’ and I’m certain that’s one of many important causes they bought out so rapidly, quite than due to any efficiency claims.
And quantity three. If Van Rysel continues to construct on its success of promoting high-performance bikes at extra inexpensive costs, will we see extra premium manufacturers having to scale back their costs to maintain up?
Once more, it’s simply hypothesis for now, however my intuition says in all probability not. Our purchasing choices are based mostly on way over simply value, with advertising and marketing, model historical past, area, after-sales help and an entire host of different components coming into play.
In brief, I don’t suppose we will anticipate a sub £10k high spec Pinarello or Colnago anytime within the close to future.
However hey, it’s wonderful to suppose that with Van Rysel, we will now purchase a World Tour profitable race bike for effectively underneath £10k, and when it comes to change inside biking, I believe that’s one we will all get behind.
For those who’ve made it this far then I’d like to know what you suppose? Would you contemplate shopping for a Van Rysel as your subsequent street bike?