The marketing campaign, led by Universities UK Worldwide relaunched in 2023, a decade after it began and is devoted to highlighting the contributions worldwide college students are making to their communities, and past, throughout their research within the UK.
UUKi has been showcasing the non-public tales of scholars finding out throughout the nation and the ultimate story follows Victoria, a global scholar who got here to the UK by way of an NCUK in-country pathway route.
Victoria studied her NCUK Worldwide Basis Yr at a NCUK research centre close to her household house in Peru, earlier than NCUK supported her to progress to check a music diploma at Leeds Beckett College, the place she is now in her remaining yr.
“Although I moved to a special continent, I used to be stunned how rapidly I tailored,” stated Victoria.
“I’ve realized a lot. I don’t even recognise myself now and I wouldn’t have gained this angle with out my UK expertise. I’m deeply grateful to have been given the chance to check right here. I might do all of it once more in a heartbeat.”
Victoria, who acts as a scholar ambassador for NCUK and LBU, now needs to assist others in her house nation, Peru, to observe their desires too.
“I wish to share the information I’ve gained with those that haven’t had the identical likelihood as me,” stated Victoria.
“I wish to open their eyes to the entire thrilling prospects they may expertise.”
Victoria’s final purpose is to return to Peru and pursue a profitable profession as a music producer, bringing together with her all of the information and worldwide outlook she has gathered throughout her time in Leeds, the town that has been her house for the final three years.
“This can be very necessary that we proceed to champion the worldwide scholar voice, to inform the impactful story of the contributions worldwide college students make to the UK; to have a good time their success; to empower them to share the transformative journey and expertise they’re having,” stated Andy Howells, who led the relaunch of the marketing campaign throughout his time at UUKi, and who’s now chief advertising and marketing officer at NCUK.
Worldwide college students who’ve come to the UK by way of a pathway route have an necessary and attention-grabbing perspective to share
Andy Howells, NCUK
“The #WeAreInternational marketing campaign is a good car to do that, and we’re grateful to Victoria for being prepared to inform her story. Worldwide college students who’ve come to the UK by way of a pathway route have an necessary and attention-grabbing perspective to share.”
“Embracing worldwide college students within the UK is important for nurturing international connections, selling cultural understanding and enhancing the tutorial expertise for all,” NCUK stated in a press release, highlighting the £41 billion annual contribution worldwide college students convey to the UK.
“Victoria’s dedication to supporting her friends from around the globe highlights the invaluable contributions these college students make to UK universities and communities.”
