A brand new indie label has arrived in Germany led by a trio of music executives with some critical credentials within the indie label sector.
Ex-BMG senior execs Dominique Casimir, Maximilian Kolb and Justus Haerder have launched a brand new Berlin-based leisure firm known as umn (pronounced ˈhjuːmən).
Casimir and Kolb vacated BMG beneath the brand new management of Thomas Coesfeld, who was named CEO of the music firm final summer time.
Coesfeld subsequently slashed the headcount of BMG by round 10% – a key issue within the firm’s latest bump in profitability.
Justus Haerder exited BMG on the finish of 2021, after 12 years with the corporate, most just lately main M&A.
Dominique Casimir, in the meantime, is the previous Chief Content material Officer of BMG and a former board member of the Bertelsmann Content material Alliance.
The exec, who first joined BMG when it was reborn as an indie in 2008, was named CCO of the corporate in Could 2022 and exited BMG in March this 12 months.
Maximilian Kolb was most just lately EVP of Repertoire & Advertising and marketing Continental Europe at BMG. He exited the position in July after over a decade with the corporate.
Kolb joined BMG in 2012 as an A&R supervisor and was finally appointed Managing Director for the GSA area in 2019.
Singer-songwriter Max Giesinger has been named because the debut signing to umn. His new single Menschen is out tomorrow (September 13).
Giesinger is described in a press assertion as, “one of the crucial profitable German artists of the previous decade, releasing 4 albums and enjoying over 800 concert events since 2014″. Giesinger has racked up greater than 600 million streams thus far.
His album Der Junge, Der Rennt (launched through BMG) spent over 93 weeks in Germany’s Prime 100 album chart.
Giesinger’s hit singles embody the platinum Wenn sie tanzt and multiple-gold 80 Millionen.
In an announcement issued on Thursday (September 12), umn’s founders mentioned: “As umn Leisure makes its entry into the music world, we couldn’t be extra proud than beginning our journey by becoming a member of forces with Max Giesinger and his workforce round Lars and Flo.”
“As umn Leisure makes its entry into the music world, we couldn’t be extra proud than beginning our journey by becoming a member of forces with Max Giesinger and his workforce round Lars and Flo.”
Dominique Casimir, Maximilian Kolb and Justus Haerder
They added: “It’s a partnership rooted in empathy, creativity and a shared imaginative and prescient for the following iteration of our trade.” Additional signings can be introduced shortly.”
“umn is a breath of recent air and I’m delighted to be working with them.”
Max Giesinger
Mentioned Giesinger: “Menschen is the start of a brand new cycle in my profession and I want a label able to doing it justice. umn is a breath of recent air and I’m delighted to be working with them.”
“Given Max’s success, we needed to resolve fastidiously and thoughtfully for our subsequent companion. umn is clearly one thing completely different. Lower than a month since we signed the deal, we are able to see the traction they’re reaching.”
Florian Gahm and Lars Model, administration for Max Giesinger
His managers Florian Gahm and Lars Model mentioned: “Given Max’s success, we needed to resolve fastidiously and thoughtfully for our subsequent companion. umn is clearly one thing completely different.
“Lower than a month since we signed the deal, we are able to see the traction they’re reaching.”Music Enterprise Worldwide
