HAPPY 2025!! I can’t consider I’m writing these phrases. Final yr flew by, and to be sincere, I used to be glad to slam the e-book closed on 2024. It was such a difficult yr for me personally and I’m trying ahead to all of the milestones 2025 will convey. Atlantic-Pacific turns 15. I flip 40. And, I have fun an enormous marriage ceremony anniversary! I’m hoping ’25 will probably be rather more form than ’24.
I believed I might kick off the yr with an up to date Q&A. Each few months on Atlantic-Pacific I prefer to spherical up some new (and some recurring) questions that I obtain through feedback, emails, and DMs. So in the present day I’m answering a few of your most not too long ago requested questions! You may as well see older Q&A posts right here, right here, right here, and right here in addition to go to lots of my FAQ posts beneath. If I didn’t reply your query this time, please attain out and I’ll attempt my greatest to get to it!
How do you obtain your low bun hair? See my tutorial right here.
What’s your on a regular basis make-up routine? See it right here.
How did you begin Atlantic-Pacific? Examine it right here.
How and when did you get into the style business? You’ll be able to learn all about that right here.
Q: The place do you see the influencer house heading?
A: The influencers house is extra nuanced than ever. The place we used to see HUGE OVERT developments within the house, I feel the expansion in numerous platforms and the general variety of influncers means we’re seeing the rise of micro communities. Influencing will proceed to develop because of increasingly folks of all ages turning to totally different platforms for recommendation, schooling, and inspiration. Now that there are creators masking any and all subjects, and there are such a lot of platforms to ship info, the influencer house continues to develop and discover new methods to achieve folks.
At first conventional blogs have been king, then YouTube exploded, then Instagram took over. Now you’ll be able to look out and discover so many various platforms to achieve success on and thru totally different varieties of content material. The range of platforms permits creators to deal with the content material they love and the way they select to ship – writers on Substack, comedy on TikTok, instructional movies on YouTube, controversial conversations on podcasts, and so on.
Advertising and marketing {dollars} proceed to circulation to the influencer world as a result of time and time once more many influencers can show their ROI higher than conventional advertising and marketing. We have now seen yr over yr will increase in digital advertising and marketing spend in each sector and I don’t assume that’s going to alter.
Total the house will proceed to develop and thrive, however now it’s a lot much less about being the ‘greatest’ or following a pattern and extra about micro affect. It’s about constructing communities and having extra particular pursuits to draw a really like minded viewers that’s extremely engaged. And because of the expansion of various platforms to achieve this viewers you are able to do this in several methods and the way it feels most genuine to you.
One pattern I do hope to see is the influencer house extra broadly embracing privateness, particularly for youngsters and non consenting people (folks within the background of movies, being included in content material with out permission). Subsequent to time I feel some of the useful issues in our lives is privateness. I feel authenticity and sharing continues to be necessary, and I’m not attempting to name anybody influencer or kind of influencer out, I simply hope we are able to all embrace being secure and defending our peace in what could be a harmful on-line world.
Q: Any collabs in 2025 or co-branded product?
A: This comes up yearly, and at all times makes me really feel so grateful that so lots of you loved my previous collabs and could also be trying ahead to extra. For the time being, the reply is not any. I took a really intentional pause in 2024 and am open to prospects transferring ahead. I’m having conversations, however nothing is ready in stone for the time being.
For me a product collaboration is my final stamp of approval. It must be the best model match, the best value level, and the model has to have the group/bandwidth to execute new high quality designs that may be delivered on time with nice customer support. I want to not accomplice with manufacturers which have executed a number of collaborations up to now and cautious with manufacturers which can be too inexperienced or with little expertise. It’s all a fragile dance and after many profitable, lovely collaborations that I’m so pleased with, I’ll solely decide to the right match transferring ahead.
Q: Ins and Outs for 2025?
A: Generally I hate yr finish developments, however this yr I beloved studying so many intentions for 2025 with what’s ‘in’ and what’s ‘out’. I do set objectives, however they’re usually quarterly, and often professionally grounded. That being mentioned, I’ll take a stab at my ‘Ins and Outs’ for 2025 beneath:
IN: secondhand procuring, month-to-month purges, taking on a brand new energetic pastime, shutting down negativity, studying to prepare dinner new dishes, handwritten notes, recognizing relaxation is necessary and being unproductive at occasions is okay and never lazy, and consistency over managed perfection.
OUT: doomscrolling, obsessing over the climate in hurricane season (that is joke but in addition not a joke), an excessive amount of senseless Amazon spending, being impatient with Penny when she is having an anxious day, sending the reply (textual content or e mail) ASAP vs. ruminating, making a extra concrete working schedule.
Q: How usually do you clear out your closet? How do you determine what to maintain vs. do away with? What do you do together with your previous garments?
A: Okay, that is at all times my most requested query. I’ve determined to do a BIG, BIG put up on this matter and it’ll go stay later this week!
Q: Cute skilled work apparel? Light-weight garments for a visit to India? Do you provide private styling providers?
A: One factor I’ve tried to embrace over time is that I can’t be every part to everybody and I want to remain in my lane. I really like style and typically will dip my toe in magnificence and way of life the place is is smart. I don’t like doling out recommendation or giving product suggestions if I’m not assured in them.
I haven’t labored in a real skilled surroundings in over 5 years and even then it was extra of a ‘put on no matter you need’ workplace. I’ve by no means been to India (would like to go) and wouldn’t need to give suggestions as I’m not nicely versed sufficient within the local weather or tradition to offer sound recommendation. I LOVE dressing myself, however dressing others is a complete totally different kind of artwork. I’ve a lot respect for stylists, however I’m not one!
I really like answering your questions however at all times need to sincere about the place I can really add worth. This hopefully retains you coming again and trusting me.
Q: What’s a pattern you used to like you end up now not reaching for? What’s a pattern you’re looking ahead to in 2025?
A: I’ve a tough time answering questions on letting go of one thing as a result of I by no means need to offend anybody. Traits ebb and circulation, however know for those who love one thing, WEAR it. For me personally, I’m not reaching for overt western boots, headbands, or outsized tunics as a lot as I used to. This isn’t in any respect to assert they’re ‘out’, I simply discover myself gravitating in direction of totally different objects in my closet!
As for 2025, I’m most trying ahead to sheer supplies and the return of extra romantic/female dressing. I’m additionally not hating the pattern of kinds changing into extra voluminous and saggy. I feel when executed in a extra subtle means, mixing and matching quantity will be so enjoyable and exquisite.
ITEM SPECIFIC QUESTIONS:
Q: The place did you get your silver Adidas?
A: I purchased mine on Nordstrom, however sadly they’re bought out. They’re nonetheless in inventory right here and right here!
Q: Finest understated luxurious bag that received’t break the financial institution?
A: For me that may be the Savette pochette. They’re nicely made, timeless, and I personally love a high deal with design. I’ve the bag in three colours now!
Q: Favourite merchandise to procure this yr?
A: This Oscar De La Hire runway skirt that’s SO fab. Nearly all my favourite purchases this yr have been second hand!
Q: Favourite outfit of 2025?
A: It might most likely be this outfit or this one. I feel having type means to have a typical thread in the way you gown but in addition to be ever evolving. These two outfits really feel like a grown up model of 2012 Blair – and I really like that!
Q: Learn how to create your personal private type and a novel closet?
A: I really did a complete put up on that right here. It may be irritating while you’re experimenting and determining what works for you and makes you are feeling nice. My greatest piece of recommendation is to take it gradual and never put money into something till you are feeling you have got actually nailed what you are feeling is your distinctive type expression.
Q: Are you able to do extra styling posts?
A: In 2024 I did numerous styling posts and you’ll see a number of examples right here, right here, and right here. I’ve vowed to do extra in 2025! On my checklist are methods to type the button down, loafers, a easy bodysuit, and extra. In case you have any particular requests DM or e mail me!
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