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Sony Music Masterworks acquires majority stake in immersive and reside leisure firm, Black Sky Artistic


Sony Music Masterworks, a division of Sony Music Leisure has acquired a majority stake in Los Angeles-based Black Sky Artistic, an organization that makes a speciality of producing immersive leisure, experiential retail and reside experiences.

Beneath the settlement, Black Sky, led by founder Jeff Delson will turn out to be a part of Masterworks’ reside division and give attention to creating “scalable experiential properties” throughout music, social media, kids’s leisure, movie, TV and gaming.

Delson, together with his companions Lee Rosen and Shannon Ramirez, will proceed to guide the corporate’s day-to-day operations and collaborate with Masterworks on the event of a spread of latest initiatives, working in shut partnership with Masterworks’ President, Mark Cavell.

Black Sky’s current initiatives embrace Stranger Issues: The Official Retailer; AC/DC Official Dive Bar Takeover on the Energy Journey Competition; the Olivia Rodrigo Tour Fan Expertise; and Britney Spears – The Zone immersive fan expertise.

This winter, Black Sky, in collaboration with Moonbug, will launch CoComelon Playdate primarily based on the favored kids’s present.

Sony Music Masterworks‘ settlement with Black Sky Artistic is the most recent within the firm’s collection of strategic partnerships and acquisitions.

Its portfolio of corporations contains Black Ink Presentsa Los Angeles-based inventive design and manufacturing companies firm; Tradition Artistic, a manufacturing and venture administration group specializing in creating site-specific and bespoke initiatives in distinctive heritage and panorama settings, and  Netherlands-based GEA Stay, which designs, represents and produces exhibits and experiences primarily based on distinguished IP in music, movie, tv, anime and gaming.

Sony Music Masterworks’ community additionally contains corporations like  The Luna Leisure Group, MAC InternationalProactiv LeisureRaymond Gubbay Ltd., RoadCo Leisure, Seaview, Senblaand Terrapin Station Leisure.

Sony Music Masterworks contains MasterworksSony Classical, Milan Data, XXIM Data and Masterworks Broadway imprints.

Mark Cavell, mentioned: “We’re excited to be partnering with Black Sky Artistic to additional develop our capabilities for creating distinctive reside leisure experiences round followers’ favourite artists, influencers, and movie/TV characters.”

“Jeff Delson, Lee Rosen and Shannon Ramirez are imaginative entrepreneurs who’re main the way in which in creating fascinating immersive environments and occasions which might be more and more wanted by audiences of all ages.”

Mark Cavell

Added Cavell: “Jeff Delson, Lee Rosen and Shannon Ramirez are imaginative entrepreneurs who’re main the way in which in creating fascinating immersive environments and occasions which might be more and more wanted by audiences of all ages.”

“We’re thrilled to affix Sony Masterworks and collaborate intently with Mark Cavell and the unimaginable entrepreneurial corporations inside the Masterworks household.”

Jeff Delson, Black Sky Artistic

Jeff Delson, founding father of Black Sky Artistic mentioned: “We’re thrilled to affix Sony Masterworks and collaborate intently with Mark Cavell and the unimaginable entrepreneurial corporations inside the Masterworks household.

“Collectively, we’re increasing the panorama of reside leisure by pioneering new compelling methods for followers to attach with their favourite IP.”Music Enterprise Worldwide

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