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Snoop Dogg and Loss of life Row Data strike publishing offers with Reservoir Media


New York-headquartered music firm Reservoir Media has struck new publishing admin offers with famous person rapper Snoop Dogg and Loss of life Row Data.

The corporate says that the offers embrace home publishing for Snoop’s whole catalog of hits and future works, in addition to the publishing catalog of Snoop’s Loss of life Row Data.

Snoop Dogg acquired the enduring Loss of life Row model from MNRK Music Group in 2022 and subsequently accomplished a deal to purchase the label’s recordings catalog.

He then eliminated the Loss of life Row catalog from streaming providers, and returned it to DSPs in February final yr, with TikTok getting it solely for the primary week.

Loss of life Row Data produced and distributed legendary albums together with Dr. Dre’s The Continual, Snoop Dogg’s Doggystyle, and 2Pac’s All Eyez On Me.

In 2023, following his acquisition of the label, Snoop arrange a brand new publishing enterprise underneath the Loss of life Row umbrella, representing a number of songwriters inside the Loss of life Row household.

Reservoir says that its new settlement with Loss of life Row’s publishing arm contains rights to hits like Hail Mary by Makaveli, I Ain’t Mad At Cha by 2Pac, and Image Me Rollin by 2Pac, amongst many others.

“I’m so honored to have them as a associate and excited for all the nice issues to return with {the catalogue} in addition to new music ventures.”

Snoop Dogg

On signing the deal, Snoop mentioned: “I’m so honored to have them as a associate and excited for all the nice issues to return with {the catalogue} in addition to new music ventures. 2024 and past 🔥🙏🏾🐾”

“Legendary artists solely want one identify. Snoop is a part of that echelon. From music, to manufacturers, tv, and movie, his acumen represents excellence.”

Donna Caseine, Reservoir 

Donna Caseine, Reservoir Govt Vice President, International Artistic Director, mentioned: “Legendary artists solely want one identify. Snoop is a part of that echelon. From music, to manufacturers, tv, and movie, his acumen represents excellence.

“For the final three a long time he has been a pillar of hip-hop music and well-liked tradition. He helped write Loss of life Row Data into music’s historical past books. It’s an honor to assist Snoop’s imaginative and prescient and work with the Loss of life Row household alongside Jaslin Levy, Sabriya Dublin, Sara Ramaker, and their whole staff.”

Credit score: Becky Yee

“Being in enterprise with Snoop is an thrilling alternative to assist his legendary catalog, leveraging his huge stardom to additional embed his music throughout mainstream media.”

Golnar Khosrowshahi, Reservoir 

Reservoir Founder and Chief Govt Officer Golnar Khosrowshahi mentioned: “Being in enterprise with Snoop is an thrilling alternative to assist his legendary catalog, leveraging his huge stardom to additional embed his music throughout mainstream media.”

Added Khosrowshahi: “This deal additionally marks a singular second to assist additional the legacy of an vital and useful model like Loss of life Row. Snoop has come full circle with Loss of life Row, showcasing his ongoing dedication to upholding its wealthy historical past – one thing Reservoir has confirmed as a core worth and space of experience throughout our enterprise.”

Born Calvin Broadus Jr., Snoop Dogg’s profession dates again to 1992 when he first appeared as a featured artist on Dr. Dre’s debut single, Deep Cowl, earlier than releasing his now legendary debut album, Doggystyle, in 1993 by way of Loss of life Row Data.

That includes hit singles What’s My Title? and Gin and Juice, Doggystyle was licensed 4x-Platinum the next yr.

To this point, Snoop has launched a complete of 19 solo albums, along with his twentieth album, Missionary, produced by Dr. Dre, within the works. His prolonged record of hit collaborations embrace Younger, Wild & Free with Wiz Khalifa feat. Bruno Mars, The Subsequent Episode with Dr. Dre, California Gurls with Katy Perry, P.I.M.P with 50 Cent, and Wiggle with Jason Derulo, amongst many others.

His personal single Drop It Like It’s Sizzling topped a number of Billboard charts together with the Sizzling 100, earned Grammy nominations for Finest Rap Track and Finest Rap Efficiency by a Duo or Group, and was finally named the most well-liked rap music of the last decade by Billboard in 2009.


Reservoir’s offers with Snoop Dogg and Loss of life Row mark the newest in a string of latest offers for the music rights firm. Final month, Reservoir acquired the publishing rights to the catalog of the late songwriter and guitarist Billy Unusual.

Different acquisitions over the previous yr embrace the producer rights and publishing catalog of 2Pac producer Huge D Evans, the works of Latin music hitmaker Rudy Perez, and the catalog of Grammy-nominated hip-hop producer Mannie Contemporary.

Different notable acquisitions embrace the catalogs of rock artist Greg Kihn, members of the R&B group The Spinners, saxophonist Sonny Rollins, and songwriter Louis Prima.

Reservoir’s continued funding in music catalogs has contributed to its robust monetary efficiency. Within the first quarter of fiscal 2025, the corporate reported an 8% year-over-year improve in income to $34.3 million. Publishing income, which accounted for $24 million of the entire, noticed a 15% year-over-year rise, pushed by catalog acquisitions and elevated streaming income.

In an investor factsheet launched earlier this calendar yr, Reservoir mentioned it had spent practically $1 billion on catalog acquisitions and signings because it launched in 2007.

Music Enterprise Worldwide

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