From a climate perspective, September is the transition from summer season to autumn/fall. For a lot of, this era of the calendar is the candy spot weather-wise because the blistering temps of the summer season have gone and given option to milder, extra pleasurable temperatures, with the encompassing vegetation nonetheless trying as lush as ever.
The times are getting shorter; nights are getting longer; nearly all of the youthful technology are again in class; soccer is again as an leisure distraction, and after a fervent political interval throughout the peak of the summer season season, normalcy has returned to the marketing campaign season because it heads into its ultimate stretch.
Whereas nonetheless a late entrant to the presidential election, the mud has now settled surrounding Vice President Kamala Harris’ inclusion because the Democrat’s presidential candidate. In September, viewers noticed Harris and former President Donald Trump take part in what appears their solely presidential debate, which ABC Information hosted and was simulcast throughout the printed and cable information networks.
Fox Information was the most-watched of the three large cable information networks throughout the Harris/Trump debate. It was additionally the highest-rated cable information community in whole day and primetime in September. This marks its forty third month on high in cable information in addition to in all of cable for whole day.
Further excellent news for Fox Information vs. its cable information opponents was that it was the one community that didn’t have month-to-month declines in each measured classes throughout each dayparts.
Fox Information
Fox Information had 2.505 million whole viewers in primetime and 324,000 viewers within the adults 25-54 demo. Throughout whole day, it had 1.433 million whole viewers and 194,000 viewers within the demo.
In comparison with its efficiency in August 2024, Fox Information was up +10% in whole viewers and +13% within the A25-54 demo throughout the primetime viewing hours. Throughout whole day, it was flat in whole viewers and up +2% within the demo when in comparison with the earlier month.
Taking a look at Fox Information’ efficiency to the identical month in 2023, it was up by +48% in whole viewers and +73% within the demo throughout prime. In whole day, it was up +34% in whole viewers and +48% within the demo.
The community completed September because the No. 1 cable community in whole viewers and in second place within the demo throughout primetime and whole day.
MSNBC
MSNBC was the No. 2 cable information community in primetime and whole day in September, with 1.430 million and 921,000 viewers, respectively. The A25-54 demo had 165,000 viewers in primetime and 99,000 viewers throughout whole day.
In comparison with August, MSNBC was down -22% in whole viewers and -33% within the demo throughout primetime. It was additionally down -10% in whole viewers and -18% within the demo throughout whole day.
