Unmatched — the brand new skilled ladies’s 3-on-3 basketball league launching subsequent week — has added one other spectacular accomplice to its assortment.
Samsung, one of many world’s largest expertise corporations, will function its official expertise and presenting accomplice — which signifies that Unmatched will use all Samsung expertise to energy the league. That may equip its 36 gamers with new expertise — and produce greater than 600 hours of social content material for followers, together with pregame, postgame, and in-game content material.
Unmatched gamers will put on Samsung’s Galaxy Ring and Galaxy Watch to trace their coaching performances. That’s a part of the league’s promise to offer cutting-edge expertise and amenities. League co-founders Napheesa Collier and Breanna Stewart will even turn into Samsung Ambassadors.
“Samsung is a model that opens individuals as much as new and completely different experiences – breaking limitations, redefining what’s doable by means of our expertise and celebrating differentiated human tales and factors of view,” mentioned Olga Suvorova, a vp at Samsung’s advertising and marketing division. “That very same spirit lies on the coronary heart of Unmatched and its groundbreaking mission to actually change the sport for its gamers and followers.”
Samsung is Unmatched’s tenth introduced accomplice, becoming a member of Ally Monetary (official banking and founding accomplice); TNT Sports activities (unique media rights accomplice); VistaPrint (official print and design accomplice); State Farm (official dwelling and auto insurance coverage sponsor); Ticketmaster (official ticketing accomplice); Wilson (official recreation ball producer); Beneath Armour (official uniform accomplice and efficiency clothes shop); Miller Lite (official beer accomplice); Mediapro North America (official manufacturing and internet hosting accomplice); and Sephora (official magnificence accomplice).
“We’re grateful for Samsung’s unimaginable help and deep understanding of Unmatched’s mission to ship the very best expertise for gamers and followers,” mentioned Alex Bazzell, Unmatched President. “Samsung is elevating Unmatched and empowering gamers in the way in which we each consider they deserve, and their partnership speaks volumes to the modern imaginative and prescient for ladies’s basketball we’re creating collectively.”
Unmatched ideas off subsequent Friday, Jan. seventeenth in Miami, and can characteristic 36 WNBA stars from throughout the league — a listing that features high-profile gamers like Sabrina Ionescu, Angel Reese, Breanna Stewart, Napheesa Collier, Brittney Griner, and dozens of others.
TNT Sports activities and Unmatched reached a multi-year media rights partnership to completely current dwell recreation protection on TNT and truTV – with all video games additionally being streamed on Max.
