Thursday, September 19, 2024
HomeMarketingNetflix Pitch Deck Reveals Value of NFL Sponsorship

Netflix Pitch Deck Reveals Value of NFL Sponsorship

Concerning viewers estimates for its first NFL video games, the streamer is utilizing earlier Christmas Day video games as benchmarks, together with CBS’s 2023 matchup between the Las Vegas Raiders and Kansas Metropolis Chiefs and Fox’s matchup between the Philadelphia Eagles vs. New York Giants.

Each of these earlier Christmas video games averaged round 29 million viewers; nevertheless, Netflix is estimating an viewers of 23.2 million, in response to consumers, marking down the previous viewership by 20% to account for any potential viewers declines in its first 12 months internet hosting NFL video games.

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