New sponsors, new award
Two new company sponsors have come aboard for Younger Lions, other than returning class sponsors Pereira O’Dell (movie), UM (media), Weber Shandwick (PR), and Monotype (print).
Company Mom, which lately received ADWEEK’s Worldwide Company of the Yr award, got here on because the digital class sponsor. As well as, Monotype, the print class sponsor, expanded its position by turning into the official Crew USA outfitters accomplice, designing outfits for Crew USA to maintain them trying good in Cannes.
As well as, there shall be a brand new award, the U.S. Younger Lions Titanium Award, which is being sponsored by company StrawberryFrog. Its CEO, Scott Goodson, is a Younger Lions juror within the digital class and also will decide the Younger Lions Titanium award from the highest 25 finalists. It meets roughly the identical necessities because the Titanium Lions at Cannes, which acknowledges groundbreaking, modern work.
The Younger Lions program additionally features a mentorship webinar sequence, which is unique content material that rivals can interact with to help their profession improvement. And NCM will once more be donating cinema media to advertise the competitors and the winners in film theaters nationwide.
Tunick identified that that is the thirtieth anniversary of the worldwide Younger Lions competitors, so NCM is seeking to one way or the other incorporate tales from previous members and jurors from the previous 30 years into this 12 months’s Younger Lions competitors.
For extra concerning the 2025 Younger Lions Competitors, go to the web site.