Including textual content to your TikTok movies is likely one of the greatest methods to create inclusive and interesting movies on the app.
On this weblog publish, we’ll stroll you thru the way to use TikTok’s textual content editor, the way to use on-screen textual content to inform a narrative, and why it’s so essential.
Prepared? Let’s go!
How To Add Textual content Utilizing The TikTok Textual content Editor
The TikTok textual content editor is straightforward and user-friendly. As soon as you start including textual content to your TikTok movies, your engagement and total efficiency can skyrocket!
Discover ways to add textual content to your TikTok movies in our fast and straightforward video tutorial:
Step #1: To begin including textual content, create a brand new TikTok by tapping the “+” button on the underside of your feed. Both movie a brand new video, open a draft or add content material out of your digicam roll.
Step #2: Edit and trim your video collectively. When you’re proud of it, faucet “Subsequent”.
Step #3: Faucet “Textual content ” on the underside left.
Step #4: Use your keyboard to sort one thing wherever on the display screen.
Step #5: Select from a number of fonts and types and mess around with the textual content measurement and site by pinching and shifting the textual content on the display screen.
Step #6: Faucet the textual content and choose “Edit” and set the textual content length by tapping “Length”.
Some of the essential components of TikTok’s textual content editor is the power to alter the length of how lengthy your textual content seems on the display screen. Setting textual content durations is a robust method to make use of on-screen textual content to inform a narrative.
Use the sliding scale to have your textual content seem or disappear at your required time. When you’ve got particular occasions to your textual content like matching it to the beat of the tune, this step might take a little bit little bit of time to get proper.
Step #7: To preview your textual content, press the play button situated simply above the modifying bar.
Step #8: Once you’re proud of it, choose the checkmark within the bottom-right nook of the display screen to get your video able to publish.
TikTok Textual content Editor: Fonts and Colours
Within the textual content editor, you might have the choice to select from a number of fonts and colours.
To alter fonts and colours, merely faucet via the fonts and colours on the backside of your display screen. Similar to on Instagram, faucet the strains to mess around along with your textual content alignment.
When you’re proud of the way it seems, faucet “Executed” within the top-right nook.
TIP: To make your textual content pop with the spotlight, faucet the “A” on the left facet of the display screen and watch your textual content go daring.
3 Advantages of Utilizing Textual content on TikTok
There’s a variety of the explanation why utilizing textual content in your TikTok’s is essential. That will help you perceive the way in which this instrument can affect your content material, we’ve damaged down 3 advantages.
#1: Inclusivity
Utilizing textual content in your TikTok movies is a good way to be inclusive. Not solely does including TikTok video captions assist those that might not have their sound on, nevertheless it additionally helps those that have listening to situations.
Accessibility is essential within the digital world — particularly for these with visible and listening to situations.
It’s a easy and efficient solution to create a extra inclusive and alluring TikTok profile.
#2: Storytelling
Including textual content and setting customized durations might help you inform a narrative. And, many viewers really watch movies with out sound, so utilizing textual content in your TikTok is an unbelievable solution to catch your viewers’s consideration.
Undecided the way to do it? Take LaterCon speaker and TikTok Skilled Sawyer Hartman’s recommendation.
“First, I exploit the textual content to determine an issue or seize consideration. I normally deal with folks’s fears and issues proper off the bat. After which, step-by-step, I remedy the issue,” explains Sawyer.
Whatever the video, the textual content in your video ought to at all times assist inform a narrative.
“Think about your good viewer is sitting and watching your video with the pontificate, what textual content can you place and what story are you able to inform that may persuade them to show their sound on?”
Study extra TikTok ideas from TikTok consultants themselves in our free TikTok For Manufacturers Workshop!
#3: Increased Views and Engagement
Textual content is a good way to seize eyeballs and lead viewers to observe your complete video! Once you embody textual content that gives context — and even thriller — you’ll intrigue your viewers.
When viewers go to your TikTok profile, they may see all of your TikTok video thumbnails. They could be extra more likely to press on the video in the event that they see what it’s about.
See how Dr. Jordan Estrada makes use of textual content on his thumbnails to indicate his viewers what every video is about.
One other method to make use of textual content to encourage engagement is by telling your viewers to attend till the tip of the video for a shock — intriguing them to observe until the very finish!
Completion fee and repeat viewership is a giant indicator your content material is performing nicely on TikTok and might land you a spot on the For You web page when finished proper.
Strive it out and see the way it works to your viewers. When you’re unsure how your movies with textual content are performing, evaluation your TikTok analytics. Test to see if there are any themes in your efficiency between TikToks with textual content and no textual content.
Now that you just’re an professional on TikTok’s textual content editor, you’re capable of make the most of this textual content characteristic like a professional to your subsequent video!
Pleased creating!
Study extra TikTok ideas from TikTok consultants themselves in our free TikTok For Manufacturers Workshop!