Discovering the right bra has lengthy been a problem for plus dimension girls. Typically, the wrestle isn’t nearly discovering bras that match—it’s about discovering lingerie that mixes consolation, assist, and actually, that’s cute. CUUP, a model celebrated for redefining minimalist intimates with a contemporary strategy to undergarments, is stepping as much as the plate with a much-anticipated growth into plus sizes.
We now have usually been an afterthought within the lingerie trade, relegated to overly sensible, matronly designs. However CUUP goals to alter that narrative by providing items that exude sophistication and modernity.
Their new prolonged band vary, which now contains sizes band sizes up via a 46-50E cup, is right here to shake issues up for plus dimension girls. And we at The Curvy Fashionista couldn’t be extra excited to discover what this implies for us.
Proper on the heels of the Eloquii acquisition, Full Magnificence acquired CUUP in July 2023. Increasing their dimension ranges was solely a pure subsequent step into the plus dimension lingerie house. At a time the place Savage Fenty disrupted inclusive lingerie, the place Victoria’s Secret has stumbled their inclusive entry, outdoors of Cacique, Torrid, and the handful of plus dimension lingerie designers and types, there have been restricted plus dimension lingerie and bra choices.
And we’re all the time right here for extra choices… proper? Now we should observe, not the entire assortment is out there within the expanded dimension vary. It’s a strategic roll out. Not solely do you’ve gotten choices in bras, however this additionally contains sizes growth into the matching panties, loungewear and lingerie as much as a 3X or dimension 8. Thrilling, AND it’s on us to ensure that we share with you what to know and anticipate from this dimension growth at CUUP!
From Smooth to Attractive: CUUP’s Minimalist Method Meets Inclusive Sizing
CUUP has constructed a reputation for itself by embracing the less-is-more philosophy in lingerie. Their designs are stripped of pointless padding, over-the-top elaborations, and restrictive wires that usually come on the expense of consolation.
As an alternative, CUUP focuses on glossy, fashionable aesthetics with supplies that remember the pure form and sweetness of girls’s our bodies. Their entry into plus dimension lingerie is not only a win for inclusivity but in addition for these of us who wish to feel and appear wonderful—with out sacrificing consolation or assist.
CUUP’s growth into bigger band sizes is extra than simply an prolonged vary. It indicators a considerate strategy to plus dimension lingerie, designed with us in thoughts. The model’s signature types—like their best-selling Balconette, Plunge, and Scoop bras—now are available prolonged band sizes, guaranteeing that we will expertise the CUUP distinction.
The plunge neckline or the balconette’s delicate construction are excellent examples of bras that make you are feeling supported and horny with out compromising on fashion. And for the reason that pandemic, many people have backed away from underwires and uncomfortable types. This growth is completely timed!
Nevertheless it’s not nearly including extra sizes—it’s about perfecting these sizes for the distinctive wants of plus dimension our bodies. CUUP’s bras are designed to eradicate among the most typical frustrations we’ve confronted: pinching bands, uncomfortable underwire, and unsupportive cups. Their bras are made with light-weight, breathable materials that conform to the physique’s pure curves, guaranteeing that your bra works *with* you, not towards you.
With using progressive supplies like energy mesh and micro-modal, CUUP manages to strike the right steadiness between light-weight and supportive—one thing that’s been sorely missing within the plus dimension lingerie world. It’s refreshing to see a model that understands that plus dimension girls don’t want extra padding or bulk—we simply want bras which can be thoughtfully engineered to operate, match, and assist.
The Better of Each Worlds with CUUP: Consolation and Confidence
CUUP believes that confidence begins with a very good basis, and their bras are the last word base layer to any outfit. Whether or not you’re searching for one thing to put on underneath an influence swimsuit, an off-the-cuff tee, or a daring date-night costume, CUUP has you lined—actually and figuratively.
In a world the place plus dimension lingerie choices are sometimes restricted to impartial, uninspired designs, CUUP’s prolonged vary is sort of welcomed. Their shade palette—that includes tender neutrals, muted tones, and the occasional pop of daring shade—means you could find one thing that fits your private fashion, whether or not you’re all about basic black or daring purple.
Store the NEW prolonged dimension vary at ShopCUUP.com
As CUUP expands its choices to incorporate bigger band sizes, it’s clear that they’re critical about inclusivity. This new dimension vary (44F-44G, 46C-46G, 48C-48F, 50C-50E) is a step (as a result of they nonetheless have room to be extra inclusive) in the best course for the plus dimension neighborhood, proving that high-quality, fashionable lingerie isn’t unique to smaller sizes.
Their strategy reveals that they’ve performed their homework, addressing the distinctive match wants of plus dimension girls whereas delivering on fashion.
For these of us who’ve spent years looking for bras that match nicely, really feel nice, and look fabulous, CUUP’s foray into plus dimension lingerie feels hopeful. Gone are the times of selecting between consolation and elegance—CUUP’s bras assist you to have one of the best of each worlds. We will expertise the identical luxurious and a spotlight to element that CUUP has lengthy supplied of their core sizing, and it’s about rattling time.
