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Instagram Video in 2022: All Your Questions Answered


Our High Instagram Video Ideas & Methods

Now that what dimensions you’ll want for every video format, it’s time to start out brainstorming concepts, storyboarding, and filming content material!

Hold the following pointers in thoughts: 

  1. Create Excessive High quality Video Content material

  2. Inform a Story

  3. Present Up on Digicam

  4. Use Captions and/or Subtitles 

Tip #1: Create Excessive High quality Video Content material 

Whether or not it’s Instagram Tales or Reels, posting top quality content material is simpler for customers to devour. 

In different phrases: blurry, low-res movies are out. Fortunately, you possibly can movie professional-looking movies proper at residence! 

Take the Later staff for instance – we movie tons of video content material with out the usage of costly gear:

Right here’s what you’ll want: 

  • An excellent digital camera – this may be your smartphone, webcam, or laptop computer digital camera. Don’t overlook a tripod too!

  • Vivid lighting – sit someplace that will get brilliant, pure mild, or put money into a hoop mild.

  • Clear audio – document in a quiet space or purchase an exterior microphone. 

For extra recommendations on creating top quality content material with out breaking the financial institution, bookmark this submit: How one can Set Up a House Video Studio

Tip #2: Inform a Story 

The aim of each video on Instagram is to both: entertain, educate, or encourage your viewers. 

However with quick consideration spans, you need to hook viewers in straight away and preserve them . 

You may hook them in by asking a query, like Sarah Louise

Or you possibly can reply FAQs, just like Elena of @thishouse5000

You may even create intrigue with a thought-provoking quote. StyleLikeU steadily does this with their sequence content material: 

Then, take viewers on a journey – even when it’s solely 10 seconds lengthy. 

FYI: Later’s scheduler enables you to plan, schedule, and publish your Instagram movies at no cost. It’ll take you lower than 5 minutes to enroll: 

Tip #3: Present Up On Digicam 

We get it – exhibiting up on digital camera could be nerve wracking. 

However it might probably assist to personalize your model and construct belief with viewers.

Begin with Instagram Tales to develop your confidence. Tales could be casual and interactive, so consider your self as having a dialog with a good friend:

For those who don’t wish to do it solo, contemplate co-hosting an Instagram Dwell with one other particular person to do a product demo, share business information, or focus on a subject of curiosity:

TIP: Strive storyboarding or drafting a unfastened script earlier than you press document. You may also prep to your Instagram Lives with the brand new “Follow Mode” characteristic

Tip #4: Use Captions and/or Subtitles 

With many individuals watching movies with out sound, utilizing captions and subtitles are a no brainer.

And even higher, they make your movies extra accessible to those that are Deaf or exhausting of listening to.

Whereas Instagram Tales has an auto-captioning sticker, it isn’t good. So bear in mind to overview and edit them earlier than you submit:

Alternatively, you should utilize a third-party app to generate captions to your movies or manually add on-screen textual content overlays that summarize your key factors like James Jones

TIP: Use clear font colours, or take it a step additional and add a strong background coloration to your subtitles in order that they’re simpler to learn.



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