Google Analytics 4 now permits copying customized element stories and explorations throughout properties, streamlining configuration administration and liberating up extra time for knowledge evaluation.
Why we care. This new characteristic ensures consistency in report configurations throughout properties, reduces repetitive setup duties, and permits analysts to focus extra on deriving actionable insights from their knowledge.
The way it works. Customers with applicable roles can copy configurations for customized element stories and explorations, together with all abstract playing cards and tabs, to different properties, subproperties, and roll-up properties. This functionality is on the market for each normal and 360 Analytics properties.
Limits and caveats:
- Snapshots solely: Copied stories received’t replicate future adjustments to the unique configuration.
- No default stories: Default stories and customized overview stories can’t be copied.
- Knowledge exclusion: No knowledge is included; solely the configuration is copied.
- Unsampled knowledge: Tabs with unsampled knowledge are excluded from explorations throughout copying.
- Similar-property restrictions: You’ll be able to’t copy inside the identical property. Use Discover or the stories library to duplicate as a substitute.
- No auto-creation: Customized dimensions, metrics, abstract playing cards, segments, and audiences aren’t auto-created within the vacation spot properties.
Backside line. This replace simplifies multi-property report administration, serving to customers unlock insights quicker. However keep conscious of its present limitations to benefit from the characteristic.
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Concerning the writer
Anu Adegbola has been Paid Media Editor of Search Engine Land since 2024. She covers paid search, paid social, retail media, video and extra.
In 2008, Anu’s profession began with
delivering digital advertising and marketing campaigns (largely however not solely Paid Search) by constructing methods, maximising ROI, automating repetitive processes and bringing effectivity from each a part of advertising and marketing departments by inspiring management each on company, consumer and advertising and marketing tech facet.
Exterior enhancing Search Engine Land article she is the founding father of PPC networking occasion – PPC Reside and host of weekly podcast PPCChat Roundup.
She can also be a global speaker with among the levels she has introduced on being SMX (US), SMX (Munich), Pals of Search (Amsterdam), brightonSEO, The Advertising Meetup, HeroConf (PPC Hero), SearchLove, BiddableWorld, SESLondon, PPC Chat Reside, AdWorld Expertise (Bologna) and extra.
