One week from tonight, the 2025 System 1 season will start in unprecedented style.
With the upcoming 2025 F1 season marking the seventy fifth within the historical past of the game, the yr will start with the first-ever season launch occasion, at The O2 in London. On Tuesday, February 18th all ten F1 groups will collect to unveil their liveries for the upcoming season, introduce their drivers and workforce principals, and have fun the game forward of its anniversary marketing campaign.
When the game introduced the occasion final November a press launch promised an immersive expertise for F1 followers.
“The unimaginable night will see followers immersed within the drama and spectacle that’s System 1, as they be part of the groups to unveil their 2025 liveries and the upcoming season’s driver line-ups. Through the interactive occasion company may also count on interviews with the important thing figures from the game, together with drivers and Staff Principals, in addition to high leisure and particular visitor presenters.”
F1 offered an replace on Tuesday, per week forward of the unprecedented season launch occasion, giving extra info on what followers can count on and the way they’ll watch from around the globe.
“Greater than 15,000 followers within the enviornment will benefit from the unimaginable spectacle up shut, and followers at residence gained’t miss out both, with System 1 broadcasters from across the globe confirming they are going to televise the occasion reside. It should even be streamed without spending a dime on F1’s social media channels, together with YouTube. There shall be pink carpet arrivals from drivers, Staff Principals and celebrities, leisure from world-class acts and the all-important livery reveal that may showcase the vehicles that may go head-to-head for the 2025 season.”
Moreover, F1 outlined that every workforce can have the chance throughout their livery divulge to showcase “every workforce’s id” through the occasion:
“Working intently with artistic visionary Brian Burke of BrianBurkeCreative, and alongside Stufish Leisure Architects, DX7 Design, and manufacturing firm 1826, every workforce has been given artistic licence to make their livery unveil really distinctive. All through the night, followers shall be on the sting of their seats as they’re taken on a journey that celebrates F1’s historical past and showcases every workforce’s id.”
Nevertheless, along with the occasion subsequent Tuesday at The O2, many groups can even maintain their very own occasions to launch their challengers for the upcoming season. For instance Williams, who introduced Tuesday that software program firm Atlassian was becoming a member of the workforce as a title sponsor on a “multi-year” deal, will launch the FW47 at an occasion at Silverstone on Friday.
“For the primary time we are going to convey collectively our followers, all 20 superstars of our sport and a few very particular company to formally kick off our new season and mark our seventy fifth yr of racing,” mentioned F1 President and CEO Stefano Domenicali again in November. “With 2025 set to be a basic season following all of the drama to date in 2024, this can be a improbable alternative for followers of all ages to expertise up-close the unimaginable leisure spectacle that’s System 1.”
“The FIA is delighted to affix our colleagues at FOM and all of the groups within the staging of the inaugural System 1 season launch occasion,” mentioned FIA President Mohammed Ben Sulayem final fall. “The event can even function a becoming prelude to a celebration of the seventy fifth anniversary of the game all through the 2025 season.”
