Cable Networks (Third Quarter)
Turning to the cable nets, we’re zeroing in on the outcomes of 4 24-hour information networks in the course of the just-concluded third quarter (July-September 2024) and the way they in comparison with Q2.
- Newsmax: Quarter-to-quarter, Newsmax noticed beneficial properties of +30% in whole viewers and +82% within the demo throughout primetime. The community was additionally up throughout whole day, rising +17% in whole viewers and +50 within the demo.
- NewsNation: Throughout primetime, the community was up +9% in whole and stayed flat within the demo. its efficiency throughout whole day, the web was down -2% in whole viewers and rose +17% within the demo.
- Fox Enterprise: FBN noticed quarter-to-quarter primetime beneficial properties of +20% in whole viewers and +21% within the demo. Throughout whole day, it rose by +4% and +18% in these respective classes.
- CNBC: In comparison with Q2’s primetime outcomes, CNBC was down -3% in whole viewers, however rose +7% within the demo. Throughout whole day, the web noticed beneficial properties of +10% in whole viewers and +17 within the demo.
NewsNation and Newsmax would possibly see extra viewership beneficial properties in the course of the fourth quarter with the shrinking of accessible 24-hour information networks introduced on by the current demise of Scripps Information. That eliminates one other various information supply exterior of the large three cable networks.
| Primetime | NewsNation | Newsmax | FBN | CNBC |
|---|---|---|---|---|
| • Complete Viewers: | 104,000 | 324,000 | 96,000 | 119,000 |
| • A25-54: | 14,000 | 31,000 | 23,000 | 32,000 |
| Complete Day | NewsNation | Newsmax | FBN | CNBC |
|---|---|---|---|---|
| • Complete Viewers: | 47,000 | 196,000 | 108,000 | 111,000 |
| • A25-54: | 7,000 | 15,000 | 13,000 | 27,000 |
