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Germany’s robotics business ‘has misplaced competitiveness’


Germany’s robotics business ‘has misplaced competitiveness’

The VDMA Robotics + Automation Affiliation (VDMA R+A) is voicing considerations about Germany’s robotics business. The German commerce affiliation, which falls below the VDMA umbrella that has 420-plus member firms, stated the nation’s robotics and automation business “has misplaced competitiveness.”

The VDMA R+A forecast that Germany‘s robotics and automation business will drop 9% in complete turnover in 2025 to €13.8 billion ($14.4 billion U.S.). “Whole turnover” is the time period Germany makes use of to explain the amount of cash a rustic’s companies make from gross sales over a time frame. In line with the affiliation, the sector closed with a 6% drop in turnover in 2024 at €15.2 billion ($15.8 billion).

Dietmar Ley, who was named chairman of VDMA R+A in November 2024, cited a number of causes for the decline.

“The gross sales pattern within the robotics and automation business requires motion,” he stated. “The present downward pattern isn’t primarily based solely on cyclical fluctuations in demand however has very tangible structural causes. These embody, for instance, the extreme dependence of the robotics and automation business on the German automotive business. As well as, there are weaknesses in competitiveness that enterprise and politics should deal with with constant reforms.”

VDMA R+A stated these structural weaknesses have been evident in 2024. It pointed to a 16% lower domestically in contrast with 2023.

Progress stimuli from overseas additionally faltered, displaying a decline of two%. The one vibrant spot for the German robotics and automation business was exports to the eurozone, with incoming orders rising by a formidable 44% in 2024, famous VDMA. The eurozone is a forex union of 20 member states of the European Union which have adopted the euro as their main forex.

In contrast, the Frankfurt, Germany-based group stated international demand excluding the eurozone international locations was 13% beneath the earlier 12 months’s determine.

“Firms within the German robotics and automation business must give attention to their very own competitiveness,” acknowledged Ley. “The precedence is to speed up innovation. Extra agility can also be wanted to reply extra rapidly to buyer calls for and to set ourselves other than rivals overseas. Lastly, we additionally must deliver prices all the way down to a aggressive stage.”

In June 2024, the VDMA warned that rising competitors from China was weighing by itself robotics ecosystem. “Many Chinese language suppliers have grown strongly of their residence markets and at the moment are pushing into Europe,” the group stated on the time.


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VDMA chair requires reforms

Ley additionally referred to as for a decided reform agenda from politicians.

“With a view to fierce international competitors, Germany can not afford disadvantages similar to disproportionate regulation and extreme prices,” he asserted. “The economic system wants dependable framework circumstances in Germany that help, not hamper, progress. Solely then robotics and automation might thrive once more.”

“All long-term progress tendencies for our revolutionary business stay intact. We now must set the proper course,” Ley burdened.

Germany isn’t alone in robotics slowdown

a chart showing industrial robots orders in North America over the years.

A3 stated industrial robotic gross sales have been flat in North America in 2024. Credit score: Steve Crowe

Germany isn’t the one nation to see its main robotics business see a slowdown. China, the world’s largest industrial robotics marketplace for 10-plus years, anticipated its industrial robotic gross sales to say no for the primary time in 5 years in 2024.

The nation’s complete industrial robotic deliveries reached an estimated 300,000 items, down 5% from 2023, in accordance with Shenzhen Gaogong Industrial Institute (GGII). The GGII stated the decline was because of the “clearly tightening demand” from the manufacturing business, particularly the automotive and renewable vitality sectors.

After report back-to-back years in 2021 and 2022 through the top of the COVID-19 pandemic, industrial robotic gross sales in North America noticed a major decline in 2023 and primarily flat progress in 2024, in accordance with the Affiliation for Advancing Automation (A3). On the latest A3 Enterprise Discussion board, the commerce group stated it expects industrial robotic gross sales in North America to have a sluggish begin to the 12 months earlier than rebounding within the second half of 2025.

Jeff Burnstein, president of A3, not too long ago wrote an open letter to President-elect Donald Trump, saying automation is vital to reshoring manufacturing to the U.S. Burnstein really useful that the federal authorities work with the robotics business to develop a method to successfully compete economically and for nationwide safety. This message was re-iterated a number of occasions on the A3 Enterprise Discussion board.

Will probably be fascinating to learn the Worldwide Federation of Robotics’ (IFR) “World Robotics” report when it turns into out there later this 12 months. The annual report dives into the variety of industrial robots working in factories all over the world.

For 2023, the IFR stated there have been 4,281,585 robots working in factories worldwide, which was a ten% improve from 2022. By area, 70% of all newly deployed robots in 2023 have been put in in Asia, 17% in Europe, and 10% within the Americas.

a chart from the IFR showing the world's leading industrial robotics markets.

Credit score: IFR “World Robotics Report 2024”

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