Maintaining with the most recent Instagram Reels traits takes a ton of effort and time — particularly once you’re a staff of 1.
That mentioned, you don’t must be knowledgeable video editor (or dancer) to get on board with Reels.
In truth, essentially the most simple ones are sometimes fairly efficient at serving to you attain your Instagram objectives.
We’re sharing 10 Reels concepts under — plus a free planner that will help you plan your content material:
10 Straightforward Instagram Reel Concepts for Companies in 2023
Listed here are 10 easy and easy-to-execute Reel concepts for companies, social media managers, and creators flying solo:
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Deliver Tweets to Life
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Create Quote Graphics
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Time Static Pictures to a Beat
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Make Memes
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Accomplice with Creators
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Add Movement to Your Textual content
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Share Consumer-generated Content material (UGC)
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Flip Instagram Tales Highlights Into Reels
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Create a Timelapse
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Reply FAQs
#1: Deliver Tweets to Life
Tweets are massive performers on Instagram, making them the right inspiration for Reels content material.
Writer and influencer Michell C. Clark brings his Tweets of knowledge over to the ‘gram by overlaying Tweet screenshots on prime of video B-roll.
You may simply do that in an enhancing app, equivalent to CapCut or Inshot.
TIP: Whereas it’s greatest to have unique video B-roll that’s related to your model or area of interest, you’ll find royalty-free inventory movies on web sites like Pexels and Storyblocks.
FYI: Later is a social media scheduling software trusted by over 4M companies, creators, and social media managers. Plan and routinely publish your Instagram Reels with Later — create an account right now:
#2: Create Quote Graphics
The last word simple Reels “hack”?
Take your static quote graphics that you just’d historically publish as a photograph, and switch them into video clips!
Utilizing an app like InShot, you may flip a static picture right into a video clip. After getting the video clip, you may publish it on Instagram as a Reel with trending audio.
To take it one step additional, use the voiceover or text-to-speech function to relate the quote.
ICYMI: We spoke to content material creator Olivia Noceda about what occurred when she pivoted to a Reels-only content material technique for six months.
#3: Time Static Pictures to Trending Audio
When you’ve scrolled down your Instagram Reels tab these days, likelihood is you’ve seen static picture montages which are timed to a beat.
Creators typically use this format to recap holidays or weekend hangs with pals. However the format works for companies too:
It requires endurance to time static photographs completely to a beat, however there are methods to hurry up the method.
With Instagram’s Reels templates software, you may simply drop your content material right into a time-stamped template:
There are additionally accounts that share timing tutorials for the most recent Reels traits, equivalent to @reelstips.
Armed with the proper time codes, you should utilize an enhancing app like InShot to queue up your clips.
#5: Accomplice With Creators
One simple method to create Reels content material is by… having creators do it for you.
This does require a finances and a few challenge administration expertise, however partnering with creators for Reels content material can ship leads to a number of methods.
One of the crucial efficient techniques is to make use of Instagram’s Collabs function, which permits a creator to concurrently publish a Reel to their feed and yours.
It’s an effective way to cross-promote your Reels whereas giving your account an additional engagement increase.
Alternatively, you may work with creators to create content material completely on your account, as Later did with @kayedandseek:
Each routes will be extraordinarily efficient — all of it relies on your objectives for the partnership.
#6: Add Movement to Your Textual content
One other easy method to create Reels is through the use of textual content as your point of interest.
It could actually cease scrollers of their tracks, and is a break from the usual movies popping up on the Reels feed.
Taking inspiration out of your model id, use your model colours and fonts to tie the Reel collectively.
Cell apps like Adobe Categorical, Canva, and Mojo have options that can help you animate textual content out of your cellphone, no complicated design software program required.
Social media managers, rejoice!
#8: Flip Instagram Tales Highlights Into Reels
With Instagram’s “Convert to Reel” function, you may simply repurpose your Tales Highlights into Reels.
It’s easy: click on on the Tales Spotlight you’d like to show right into a Reel, faucet “Extra” within the backside left nook, and choose “Convert to Reel.”
From there, you may edit clip durations, rearrange them, add further content material out of your digital camera roll, embrace on-screen textual content, and even select a trending audio monitor:
And similar to that your Reel is born. Two items of content material for the value of 1!
#9: Create a Timelapse
Everybody loves behind-the-scenes content material — whether or not it’s a day within the life, a morning routine, or a glimpse into how a product is made.
Working example: graphic designer Adam The Unwell-ustrator has a collection showcasing his course of for drawing new illustrations.
The consequence? A number of Reels with over 100K views:
Movie your self working, brainstorming, or just going about your day, after which use a free timelapse software to hurry all of it up.
Coupled with some on-screen textual content, and a caption with a transparent CTA, and also you’ll be good to go.
#10: Reply FAQs
FAQs that pop up in your Instagram feedback and DMs are a terrific supply of inspiration for Reels content material.
How do you utilize a selected product? The place do you supply your substances? What recommendation do you might have for budding entrepreneurs or entrepreneurs?
Flip your solutions into a fast Reel:
When there’s already a gaggle of people that need this data, you are certain to get tons of views.
There are such a lot of methods to create Instagram Reels for companies and types — even when you’ve got restricted video expertise.
And in some instances, you may create high-performing Reels with out filming a single piece of footage. Work smarter, not more durable ✨
FYI: Later‘s scheduling instruments are trusted by 4M+ small companies, entrepreneurs, and creators. Join right now and begin planning and scheduling your Instagram Reels upfront.
