Downtown-owned B2B distributor FUGA has promoted Renato Vanzella to Basic Supervisor, LATAM.
Previously FUGA’s Basic Supervisor of Brazil, Vanzella will oversee all the firm’s enterprise actions within the LATAM area, together with Argentina, Brazil, Columbia, and Mexico.
In his new function, Vanzella will likely be liable for driving the distributor’s enterprise growth efforts within the area, overseeing shopper relations, DSP associate relations and managing FUGA’s crew.
He continues to report on to LA-based Sarah Landy, FUGA’s Senior Vice President for the Americas.
FUGA says that the announcement of Vanzella’s promotion follows a “string of profitable signings and campaigns” for FUGA in Brazil over the previous couple of years, led by Vanzella.
The corporate entered into a worldwide distribution and advertising and marketing partnership with Londrina-based AgroPlay in 2022, which the corporate says, noticed AgroPlay’s artist, Ana Castela end 2023 with “the No.1 Artist rating” and No.1 music on Spotify and YouTube Music in Brazil. Nosso Quadro has generated over 438 million streams on Spotify so far.
Ana Castela is now nominated for a 2024 Latin Grammy award for Finest Sertanejo Music Album, alongside FUGA shopper, Valetes Data, whose artist Gabriel Sater is nominated for Finest Portuguese Language Roots Album.
Since becoming a member of FUGA as Enterprise Growth Supervisor in 2019 and his promotion to Basic Supervisor of Brazil in 2022, Vanzella has expanded FUGA’s crew on the bottom throughout a number of disciplines, together with advertising and marketing, operations and YouTube administration.
Throughout his five-year tenure on the distributor, Vanzella has been liable for bringing on the nation’s key shoppers, together with Elemess, dwelling to Home of Fresno, MC Tha and Jaloo, MJC Music, the label imprint of broadcast community RecordTV, Beeside Data, the brand new label from Bruno Martini and Rick Bonadio and Radar Data, who’s catalog consists of releases from Charlie Brown Jr. , Nenhum de Nós, KLB, Edu Ribeiro and Pique Novo.
With a profession spanning over 15 years within the music trade, Renato Vanzella started as a advisor for creating artists and labels earlier than shifting into established roles together with as Basic Supervisor for Brazilian distributor, Movieplay the place he oversaw the Publishing, Label and Distribution divisions.
“His distinctive strategic imaginative and prescient and management have been instrumental in constructing a robust basis for FUGA in Brazil, and his impression now will likely be felt throughout your entire Latin American area.”
Sarah Landy, FUGA
Sarah Landy, FUGA’s SVP of the Americas, stated: “Renato’s promotion to Basic Supervisor, LATAM is well-deserved. His distinctive strategic imaginative and prescient and management have been instrumental in constructing a robust basis for FUGA in Brazil, and his impression now will likely be felt throughout your entire Latin American area.
“Renato persistently has demonstrated a deep understanding of the native music panorama, and his ardour for collaboration and shopper service has earned him the respect of our crew and our companions. I’ve little doubt that he’ll proceed to drive compelling progress and success in his new function, and I sit up for celebrating all of his achievements to come back.”
“To be main FUGA’s growth in LATAM is extraordinarily rewarding because it represents the popularity of exhausting work, belief in management capabilities, and the chance to straight affect the route and success of the group.”
Renato Vanzella
Renato Vanzella, Basic Supervisor of LATAM for FUGA added: “The final 9 years have seen important double-digit progress within the LATAM area, pushed by digital revenues.
“The LATAM music trade provides a wealthy cultural heritage and a variety of genres that affect international tendencies and promote the expansion of the worldwide market.”
Added Vanzella: “To be main FUGA’s growth in LATAM is extraordinarily rewarding because it represents the popularity of exhausting work, belief in management capabilities, and the chance to straight affect the route and success of the group.
“I sit up for working in my new capability as Basic Supervisor, LATAM, persevering with to develop and consolidate the presence of artists and report labels in Latin America, adapting methods for a various and culturally wealthy market and making certain sustainable progress and innovation within the sector.’
FUGA says that its shopper base in LATAM now exceeds 130 and stretches throughout genres from Sertanejo to Funk Brasileiro (Brazilian Funk), MPB (Música Fashionable Brasileira), EDM and Forró genres in Brazil; Urbano, Cumbia, Rap and Entice in Argentina and Gospel, Vallenato, Salsa, Regional Mexican and Colombian Música Fashionable in Colombia and Mexico.
Downtown says that it has seen a “important interval of progress” in Müsica Mexicana and Latin Music, together with Downtown Music Publishing’s current signing of Double P Data, the label and publishing arm based by George Prajin and Música Mexicana star Peso Pluma.
Downtown’s Artist & Label Companies additionally expanded its partnership earlier this 12 months with Kartel Music, whose shopper Luis R. Conriquez, hit No.1 on Spotify’s High Albums Debut with album Corridos Bélicos, Vol. IV.Music Enterprise Worldwide
