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A Historic Debate Lifts All Boats


That is TVNewser’s fundamental cable community ranker and cable information report for the week of September 9, 2024.

What a distinction a historic presidential debate makes. After a sleepy post-Labor Day week, the massive three cable networks noticed double digit week-to-week and year-to-year features courtesy of the Sept. 10 match-up between Kamala Harris and Donald Trump. That ABC Information-hosted debate attracted over 67 million viewers throughout 17 shops, together with broadcast, cable and digital platforms.

Fox Information noticed the most important viewership throughout Debate Week, however the greatest features have been posted by MSNBC and CNN, with the previous community ending within the No. 2 spot in each measured class besides the primetime Adults 25-54 demo. As of now, Harris and Trump are unlikely to share a debate stage once more, however a rematch would nearly actually proceed to raise all boats.

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In response to Nielsen stay plus same-day information, Fox Information noticed its primetime viewership rise to three.145 million whole viewers and 470,000 A25-54 viewers for week-to-week features of +41% and +70% in each of these classes. Complete day numbers have been 1.576 million viewers within the former class and 229,000 within the latter for bumps of +16% and +30%, respectively. On Debate Night time, FNC completed first amongst cable shops with each whole viewers and the demo.

On the essential cable charts, Fox Information held onto the highest spot amongst whole primetime viewers and stayed second within the primetime demo. It repeated in each of these positions throughout whole day.

MSNBC loved the most important week-to-week primetime features with an viewers of two.088 million whole viewers and 284,000 A54-54—an enormous +88% and +171% rise over final week. In whole day, MSNBC noticed 1.158 million whole viewers and 136,000 demo viewers for surges of +38% and 62%, respectively.

These outcomes powered the community into the No. 2 spot amongst all fundamental cable shops with whole viewers throughout each dayparts. Demo was a barely completely different story as MSNBC completed fourth in primetime behind CNN and ranked third in whole day.

CNN’s greatest success story got here within the primetime demo, with 284,000 A25-54 tuning in for a +131% acquire over final week. Amongst whole primetime viewers, the community—which hosted the June 27 debate between Trump and President Joe Biden that immediately led to Harris taking on the ticket—approached the two million mark with 1.190 million whole viewers for an 80% week-to-week acquire. In whole day, CNN noticed extra modest returns with 651,000 whole viewers and 135,000 demo viewers, which interprets to bumps of +32% and +63%, respectively. Notable: For the second week in a row, the community completed a mere 10,000 viewers behind MSNBC within the whole day demo.

Whereas it snuck previous MSNBC into the No. 3 spot on the essential cable charts for primetime demo viewers, CNN in any other case needed to content material itself with fourth-place finishes in primetime whole viewers and the overall day demo. It ranked third behind its rivals with whole viewers throughout whole day.

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