Warner Music Korea has launched a brand new label known as MPLIFY, which it says is devoted to help Korean artists with worldwide connections.
MPLIFY stated that by concentrating on English-language music, it goals to assist these artists “interact with a worldwide viewers and succeed within the worldwide music scene”.
MPLIFY is headed by Samuel Ku, the Government Producer at Warner Music Korea.
A Korean American music producer, songwriter, and govt with over 15 years of trade expertise, WMG says that Ku has collaborated with a various vary of artists throughout a number of genres and is “poised to make a major affect on the worldwide music panorama”.
The primary artist to affix the label is Olivia Marsh, a Korean-Australian singer-songwriter, whose debut single will likely be accessible on all main DSPs from October.
Warner stated that the brand new label “represents a recent method to music manufacturing and artist administration, granting musicians the inventive freedom to precise their distinctive voices whereas concentrating on audiences worldwide”.
It added that “it goals to construct a worldwide fanbase and help artists in navigating the complexities of the worldwide music panorama”.
Olivia Marsh stated: “I’m delighted to signal with MPLIFY and to work with such a heat, passionate and revolutionary workforce.”
Added Marsh: “I’m grateful for his or her help and kindness, and I’m excited to start my journey with them. I can’t wait to share my music with you all.”
“Our dedication is to help distinctive expertise by offering the instruments they should obtain success.”
Samuel Ku, MPLIFY
Samuel Ku, Head of MPLIFY stated: “Warner Music Korea is worked up to announce the launch of a brand new label devoted to nurturing inventive expertise and serving to artists like Olivia thrive creatively.
“This platform goals to attach artists with followers globally, leveraging Warner Music’s intensive community and sources. Our dedication is to help distinctive expertise by offering the instruments they should obtain success.
“MPLIFY embodies our mission to raise distinctive voices inside the music trade.”
“With the launch of MPLIFY, we’re dedicated to nurturing a brand new technology of artists who mirror the richness of our international tradition.”
Jonathan Serbin and Chris Gobalakrishna, Warner Music Asia
Jonathan Serbin and Chris Gobalakrishna, Co-Presidents of Warner Music Asia, added: “With the launch of MPLIFY, we’re dedicated to nurturing a brand new technology of artists who mirror the richness of our international tradition.
“We imagine that music has the facility to unite and encourage, and thru MPLIFY, we’re excited to supply a stage the place distinctive voices can resonate with audiences all over the world.”Music Enterprise Worldwide
